Data Appeal Studio Overview

Are you ready to become the next data-driven destination?

Data Appeal Studio is the all-in-one destination analysis platform tailor made for DMOs, tourism boards and destinations. With one tool you can evaluate, measure and benchmark any sized destination, its operators, visitors and competitors.


reputation  Reputation Analysis

Group 26

  • Detect visitor demographics & evaluate their experience
  • Pinpoint where your visitors are going – their favorite shops, hotels, restaurants & more
  • Sentiment Analysis of any business, industry or territory
  • Social Listening & Brand Monitoring


statistics  Benchmark & Compare

Group 27

  • Compare performance and trends against previous time periods
  • Benchmark against competitors – domestically and internationally
  • Evaluate operators and locations objectively


arrival  Forecast Arrivals

Group 28

  • Predict demand for the upcoming 12 months 
  • Monitor flight searches & bookings
  • Analyze accommodation rates & occupancy
  • Keep an eye on events with the biggest impact on your destination


planning  Plan & Improve

Group 29

  • Understand your territory from 360° and boost visitor satisfaction
  • Maximize ROI and measure the return of your marketing campaigns
  • Boost your market positioning and climb the rankings against competitors